How did Levi Strauss make jeans?

Answer 1

Strauss was a tailor who came to the CA gold camps during the Gold Rush and one of the things he noticed is that his pants began wearing out at the seams because of the dirt and water he worked to find the gold. To stop this he added metal brads at the seams so they would last longer in the harsh conditions. The other miners saw what he did and wanted their pants the same way, so he began doing this for the miners. He had found his "gold" not in a stream , but in the miners pants.