Most schools target potential students based on a combination of standardized test scores and interest profiles obtained from guidance counselors and such. But a word of warning, sometimes schools send out information to students they know won't get in, just to make their acceptance numbers seem more impressive.
The middle class was the target of modern advertising.
Target...
Your target for advertising.
Children are targets of advertising because they are easily influenced and gullible.
Advertising in schools are not benefitial for the schools at all. I mean, yes the company is funding the school with money, but there are very bad backfires with this decision of having the advertising in schools. The children are at risk of having good grades, the schools are at risk of losing money, and it can lead to obesity. First of all, the advertistments are going to distract the students because of
The first step in advertising is to choose a concept and a target audience. The concepts are then developed and platforms are devised to reach the target group.
Different advertising is done to hit different demographics. It depends on what audience they are marketing the product to.
Advertising in schools could be a necessity such as a College has a service of laundry Beyond the obvious bed and bath basics. Such adevertising School officials would have approveal or disapproval of advertising in school. Yes, other types of advertising can be sending mixed messages depending on the advertising.
There are many forms of targeted advertising. Here are a few: Banner Advertising, Product, Outdoor, Email, online, or point-of-purchase advertising techniques can be used to target specific groups or individuals.
I think the difference is only geographic location and penetration of target audience.
There are many schools of advertising in the UK and many with great reputations. The School of Communication Arts is considered good. Also the London College of Communication.
Peterson Milla Hooks in Minneapolis handles Target (Retail) ads.