Any blending of 4 P's is done on the back-ground of the economic condition of the company, country and the target customers. By looking at the positioning and targeting, the quality of the product and its price will be decided.
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A) Strenghts of 7 p's marketing mix by Kotler are: -extended version of marketing mix will create more people being responsible for more details of marketing, -analysis can be more accurate, -better focus on customer, - potentially better profits, -more areas of marketing covered -better feel of what works best, B) Weaknesses : - more costfull (more people employed in marketing team- New Look- 49 people), -more time consuming, -any one weak link will have an impact and influence on rest of 7 p's, -
The marketing mix differs in the domestic and international environments due to their varied dynamics. The marketing mix refers to the price, product, promotion and place which will be different in terms of the targeted audience for domestic and international markets.
The marketing mix is not relevant for marketing strategy alone. It plays its role also to various services where the customers expect for qualified services. These services can be fulfilled only by full fledged incarnation of the 7P's. The marketing mix for transport marketing includes the submixes of product, price, promotion, place, people, physical distribution.
What is role of marketing to individual nation and social economic systems
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combination of price, product, place and promotion. In addition, integrated marketing utilizing PR, advertising, social media, social media communications, website and e-marketing have great impact than implementing any of these disciplines alone. This ensures consistency and increases speed with which you can reach target audiences.
What is Starbucks marketing mix?
the objectives of the marketing mix is to excrete
quality is not the element of marketing mix....=)
This seems to be the answer you are looking for! marketingfaq.net/2011/11/what-is-marketing-mix/
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How the elements of marketing mix are implemented
The first element in the marketing mix is the product.