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what is the marketing mix for parle-g
because i have confidence , i can dealer ship for parle-G,
what type of questionnaire we can use for marketing strategy of parle g
Factors to Consider in Designing Marketing Channels. Strategic FactorsCategory: MarketingThe three sets of factors illustrated in the figure below have to be evaluated simultaneously when designing marketing channels. All three sets interact and so the design process is necessarily interactive.Strategic FactorsProduct positioning is so fundamental to marketing strategy that it naturally occurs as a basic element in channel design. Its influence is related to how the positioning is defined. If the positioning emphasises a product or service feature then the channel chosen would have to support and perhaps enhance that position. Claims such as 'instant access' 'guaranteed freshness' 'the full service company', 'the one with the widest product line', 'top technical back up', or 'buy with confidence - life time care warranty', all impose strictures on channel options if they are to be credible. If the positioning is related to particular users or use occasions then again the channel choice needs to be consonant. If the position taken relies upon competitive positioning head on or side step it must be influenced by the channel choices of competitors. With head on competitive positioning it would follow that channel design mirrors that of the competitors. With side step competitive positioning a deliberate decision to employ distinctive channels might be more supportive.Intensity of market coverage intended by the firm will be one of the outcomes of the product positioning strategy. This intensity is dependent upon the decision made about product or service availability to buyers Intensive coverage implies numerous outlets or service points. Selective coverage implies far fewer and this might be taken as far as implying an exclusive franchise for one outlet or service point in an area or region. To reinforce a high quality image the firm may decide to restrict availability. Rolls Royce or BMW cars cannot be bought at just any car showroom. Ercol, G-Plan or Nathan furniture is only available at restricted outlets though frequently together. Many expensive kinds or clothing or jewellery are similarly restricted. The opposite approach is apparent for goods and services with a high purchase frequency, which people wish to buy with minimum effort such as groceries or petrol or fast food. An important consideration in this decision is the trade-off between market exposure and control over the channel. Wide availability in numerous outlets reduces the seller's control but restricted availability limits potential sales.This trade off between exposure and control is illustrated in the figure below:Remember as well that the extent to which the channel is integrated vertically, also determines the degree of market control available.Thus two important strategic considerations impacting upon overall channelcontrol are:­- Degree of vertical integration- Intensity of exposureSee the figure below:
The answer choices need to be given to know which is used by parle g. To know this it is important to know which options there are for the answers.
Pampers is a brand of diapers owned by Procter and Gamble. The ticker symbol for P&G is PG and it is traded on the New York Stock Exchange.
G stand for Global (Global Positioning System)
Pampers wasn't founded, exactly, but was a product developed by Procter and Gamble. Procter and Gamble introduced Pampers in 1961 after a P&G researcher named Victor Mills didn't like the idea of using cloth diapers on his newborn grandchild.
Robin G. M. Smail has written: 'Labour market segmentation and the challenge to orthodoxy'
G. Michael Fitch has written: 'Use of Global Positioning System for the capture of environmental data' -- subject(s): Global Positioning System, Transportation, Data processing
GPS - Global Positioning System
You can look for store-issued weekly coupons at your local store, but more and more coupons can be found on websites like RetailMeNot, brandsaver, P&G Everyday (Procter & Gamble) and also directly on the pampers website.
GPS (global positioning system) and gamecube are both pieces of technology that begin with the letter "G".
Manohar G. Arur has written: 'Experiments for improved positioning by means of integrated doppler satellite observations and the NNSS broadcast ephemeris'
Gary G. Benesko has written: 'Strategic positioning for electronic commerce' -- subject(s): Electronic data interchange, Business, Data processing
I aint doing yo hw only I can goggle da questions and get da answer •G-Unit
Procter & Gamble Co. or P&G, is an American multinational consumer goods company. Some of its products are Ariel, Crest, Gillette, Olay, Pampers and Duracell.