Sensitivity is the an absolute measure of risk
There is no difference between the two. Relative risk is the same as relative ratio. Commonly abbreviated as RR, relative risk/ratio is measure of absolute risk in one population as a proportion of absolute risk in another. It is a measure of the strength of association.
Risk is necessary in the investment world. The absolute measure of risk is the standard deviation which is a statistical measure of dispersion. The distribution curve shows how much an asset can deviate from its expected outcome.
Relative risk (RR) is the measure of absolute risk in one population as a proportion of absolute risk in another. It a measurement of the strength of association.It is calculated as follows:Incidence among exposed / Incidence among unexposed; ORa/(a+b) OVER c/(c+d)The higher risk is usually (but not always) the numeratorRR cannot be calculated for case-control studiesRR is not influenced by the magnitude of background risk
=incidence
The Standard deviation is an absolute measure of risk while the coefficent of variation is a relative measure. The coefficent is more useful when using it in terms of more than one investment. The reason being that they have different returns on average which means the standard deviation may understate the actual risk or overstate depending.
Standard deviation is a measure of total risk, or both systematic and unsystematic risk. Unsystematic risk can be diversified away, systematic risk cannot and is measured as Beta.
If you get your teeth whitened you are risking losing some sensitivity in your teeth. It is also a risk if you are pregnant.
Beta is also referred to as financial elasticity or correlated relative volatility, and can be referred to as a measure of the asset's sensitivity of the asset's returns to market returns, its non-diversifiable risk, its systematic risk or market risk. On an individual asset level, measuring beta can give clues to volatility and liquidity in the marketplace. On a portfolio level, measuring beta is thought to separate a manager's skill from his or her willingness to take risk.
You can measure risk by calculating the risk associated with each project the company decides to take on. A company will generally balance their risks with their expected returns.
Please read page 61 of Financial Management course notes of KSOU
Market risk is theoretically the most relevant measure of risk for capital budgeting purposes because it is reflected in stock prices.
Accept some unnecessary risk