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The mission statement gives a written statement of the overall, broad goals of the company. The strategic management of the company ultimately helps the organization to reach their overall mission statement.
A mission statement is a formal short written statement of the purpose of a company or organization. The mission statement should guide the actions of the organization, spell out its overall goal, provide a sense of direction, and guide decision-making. It provides "the framework or context within which the company´s strategies are formulated." (Wikipedia)
That depends who you ask. Put ten people who've written Vision and/or mission statements in a room and ask them, and you will likely get ten different answers. Here's how we did it... Our vision is a paragraph at the top describing who we are, and where we want to be. Our mission statement is a list of bullet points below describing our values, how we will interact with customers, and how we will operate as a team.
Gap Mission Statement and/or Vision StatementMission Statements and Vision Statements are written for customers and employees of corporations. A Mission Statement can be defined as a sentence or short paragraph written by a company or business which reflects its core purpose, identity, values and principle business aims. The definition for a Vision Statement is a sentence or short paragraph providing a broad, aspirational image of the future.Gap Mission Statement:"At Gap Inc. we never stop moving. It takes thousands of passionate, dedicated and talented employees around the world to deliver the merchandise and shopping experience our customers expect and deserve."
A mission statement is a formal short written statement of the purpose of a company or organization. The mission statement should guide the actions of the organization, spell out its overall goal, provide a sense of direction, and guide decision-making. It provides "the framework or context within which the company´s strategies are formulated." (Wikipedia)For the source and more detailed information concerning your request, click on the related links section (Wikipedia) indicated directly below this answer section.
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A written plan of action developed prior to executing a mission is called a "strategy." It outlines the objectives, resources needed, timeline, and steps to be taken to achieve the mission's goal. By having a clear strategy in place, an organization can improve its chances of success by ensuring alignment and focus throughout the execution process.
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There is no real difference between a "mission statement" and "mission." The "mission statement" is simply the mission, communicated using the written or oral tradition.
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