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Newspapers have editors who can accept, modify, or reject the stories that they receive from journalists, therefore, journalists can only promote their own bias as long as they have an editor who will let them do that. There is an additional corrective mechanism, which is that if the general public is offended by the bias of what they read in a newspaper, they may stop buying it. Although in practice, the bias of a journalist may turn out to be popular with readers who have a similar bias, so it can be an economically successful feature.

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