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The two aren't comparable; governments generally don't fund advanced projects in perfume research, and there's no telethon for Parfum Chanel. Perfume "research" (such as it is) is funded by perfume revenues.

In short: perfume and medical research do not compete to any significant degree. It's not like any executives at Liz Claiborne are sitting there thinking "Perfume ... cancer research ... perfume ... cancer research ... oh, heck, perfume it is then." Perfume is what they do.

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