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augmented product

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14y ago

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Related Questions

What is offering a customer additional products called?

how do you offering additional product or services to a customer


What is demand sensing?

Identifying customer product service expectation and value drivers: the value proposition.


Define Service quality?

service quality is the customer expectation from the product or services and actual performance of the the services


What are the expectation and perception of customer regarding tangibles?

types of produdct,nature of the prodct ,price of the produ durability ofthe product


What can you make a product special?

with its additional features that make it special


Difference between customer Perception and expectation?

Differentiate between Customer Perception and ExpectationThe difference between customer expectations and customer perceptions. Customer expectation is what the customer expects according to available resources and is influenced by cultural background, family lifestyle, personality, demographics, advertising, experience with similar products and information available online. Customer perception is totally subjective and is based on the customer's interaction with the product or service. Perception is derived from the customer's satisfaction of the specific product or service and the quality of service delivery. The customer gap is the most important gap and in an ideal world the customer's expectation would be almost identical to the customer's perception.In a customer orientated strategy, delivering a quality service for a specific product should be based on a clear understanding of the target market. Understanding customer needs and knowing customer expectations could be the best way to close the gap.2) the difference between the customer's expectations of the service provided and the company's provision of the service. In this case, managers are not aware or have not correctly interpreted the customer's expectation in relation to the company's services or products. If a knowledge gap exists, it may mean companies are trying to meet wrong or non-existing consumer needs. In a customer-orientated business, it is important to have a clear understanding of the consumer's need for service. To close the gap between the consumer's expectations for service and management's perception of service delivery will require comprehensive market research


What are the core actual and augmented product benefits of the brand?

The core actual product benefits of a brand typically include its primary features, quality, and functionality that fulfill customer needs. Augmented product benefits encompass additional services and enhancements, such as customer support, warranties, and brand reputation, which add value and differentiate the product in the market. Together, these elements create a compelling value proposition that can influence customer loyalty and purchasing decisions.


What are the components of the total product conecpt?

The total product concept consists of three main components: the core product, the actual product, and the augmented product. The core product refers to the fundamental benefit or service that fulfills a customer's need. The actual product includes the tangible features, design, brand, and quality that differentiate it from competitors. Finally, the augmented product encompasses additional services or benefits, such as warranties, customer support, and after-sales service, that enhance the overall value proposition.


How do you successfully close the sale with the customer?

It is not easy to close the sale with the customer but this is big challenge to us. During transaction we educate the customer about our product/service. We give an information and benefits of product/service to customers. Aside from that we need to offer additional promo for product/services to customer to become interested. Last is we need to convince to customer to buy the product/service.


What is meant be the term 'customer expectation'?

Customer expectation refers to the preconceived notions or beliefs that consumers have about a product or service, including its quality, performance, and overall experience. These expectations are shaped by previous experiences, marketing messages, and peer reviews. Meeting or exceeding these expectations is crucial for businesses, as it directly impacts customer satisfaction and loyalty. Failure to align with customer expectations can lead to disappointment and may result in lost business.


What are the three major components of a product?

The three major components of a product are its features, design, and quality. Features refer to the specific attributes and functionalities that fulfill customer needs. Design encompasses the aesthetics and usability of the product, influencing how it is perceived and interacted with. Quality relates to the durability and performance, ensuring the product meets or exceeds customer expectations.


What do you do and say to a customer who is examining a product?

Approach the customer with a friendly smile and ask if they have any questions about the product or need assistance. Offer to provide additional information or highlight key features that might interest them. If they appear engaged, encourage them to share their thoughts or how they plan to use the product, fostering a conversation without being intrusive. Always ensure they feel supported and valued throughout their decision-making process.