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There are two ways of flow of information in the organization i.e. from top to bottom or from bottom to top. Both play a significant role in the communication process in an organization. If the information flow is clear and flawless, most of the objectives will become easy to achieve because of proper understanding and actions towards them. On the other hand, if flow of information is not flawless, several major troubles, conflicts, irregular updates, failure in target achievements will take place in the organization.

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