objectives of physical distribution
Discuss thee role of physical distribution in marketing
Generally, physical distribution means "logistics. This means the process of getting goods, from food to furs, to your customer directly, to downstream distributor warehouses for further distribution to dealers, say, or even direct-to-consumer delivery, as in Mail Order. The business objective of llogistics is to minimize the cost of delivering products, consistent with the highest level of customer service needed to capture and retain customer loyalty.
A marketing channel is defined as the means by which the physical flow of goods and services are distributed to consumers and users. A marketing channel is critical to large and small businesses because they use these distribution channels to meet their marketing and business objectives by providing and delivering products and/or services that generate profit and increase their customer base. While some businesses can handle all factors and aspects of its own distribution, others require some level of distribution partnership. Choosing the right distribution channel to move products or services to the end user is a long-term strategic decision and varies according to the product, service and market.
Physical distribution (or place) is one of the four elements of the marketing mix. An organization or set of organizations involved in the process of making a product or service available for use or consumption by a consumer or business user. -
Objectives::(i) Providing food grains and other essential items to vulnerable sections of the societyat reasonable (subsidized) prices(ii) To put an indirect check on the open market prices of various items and(iii) To attempt socialization in the matter of distribution of essential commodities
objectives of physical distribution
manufacturers need to review issues such as distribution objectives, product transportation, and product warehousing. Choosing the mode of transportation requires an understanding of each possible method:
Physical Distribution
the objectives of physical educationphysical developmentpsycological developmentsocial developmentemotional development
probability distribution
Discuss thee role of physical distribution in marketing
The objectives of anthropometric tests are to understand human physical variation and relate physical traits with race and psychology.
Generally, physical distribution means "logistics. This means the process of getting goods, from food to furs, to your customer directly, to downstream distributor warehouses for further distribution to dealers, say, or even direct-to-consumer delivery, as in Mail Order. The business objective of llogistics is to minimize the cost of delivering products, consistent with the highest level of customer service needed to capture and retain customer loyalty.
managing physical resource
Gain weight
Transporting and warehousing are some are some of the stages that are involved in the physical distribution process.
Physical distribution is one of the largest arenas of marketing and has been defined as the analysis, planning, and control of activities concerned with the procurement and distribution of goods.