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Strengths Hershey's chocolate is a high grade of chocolate. They have been around for over 100 years and today are still leading in the chocolate industry. There are many key factors that make Hershey's who they are today. The three main elements are as follows. The first and most important is the Hershey's name. Hershey is in a global economy that makes many different products, besides chocolate. When a consumer goes to a store to purchase candy they are most likely going to pick up a Hershey product. Hershey's makes everything from Twizzler, Reese's candy, Carmello, almond joy, good & plenty, and Hershey's chocolate bar. They also make jolly rancher hard candies, a line of gum, and there own nutrition bar. It is common for a consumer to know and expect quality from any product Hershey produces. Hershey has spent a great deal of time ensuring that its product name is readily recognized all over the world. With this quality of brand recognition, it can be expected that if the company delivers one quality product, it is capable of delivering others. Having such a strong sense of quality associated with its products, Hershey has seen a great success all across its product lines. Hershey has the ability to invent new products and keep existing customers. When Hershey decided to release a new product, the company spends numerous hours (and dollars) to ensure that the product will not only taste fantastically, but it will also be readily accepted into the market. Hershey is able to retain its existing customers, and gain new ones via new product released. Strengths Hershey's chocolate is a high grade of chocolate. They have been around for over 100 years and today are still leading in the chocolate industry. There are many key factors that make Hershey's who they are today. The three main elements are as follows. The first and most important is the Hershey's name. Hershey is in a global economy that makes many different products, besides chocolate. When a consumer goes to a store to purchase candy they are most likely going to pick up a Hershey product. Hershey's makes everything from Twizzler, Reese's candy, Carmello, almond joy, good & plenty, and Hershey's chocolate bar. They also make jolly rancher hard candies, a line of gum, and there own nutrition bar. It is common for a consumer to know and expect quality from any product Hershey produces. Hershey has spent a great deal of time ensuring that its product name is readily recognized all over the world. With this quality of brand recognition, it can be expected that if the company delivers one quality product, it is capable of delivering others. Having such a strong sense of quality associated with its products, Hershey has seen a great success all across its product lines. Hershey has the ability to invent new products and keep existing customers. When Hershey decided to release a new product, the company spends numerous hours (and dollars) to ensure that the product will not only taste fantastically, but it will also be readily accepted into the market. Hershey is able to retain its existing customers, and gain new ones via new product released.

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Alena Robel

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2y ago

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