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What are white papers in business?

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Anonymous

16y ago
Updated: 8/17/2019

"Effective business white papers and technology white papers help meet marketing communications and sales goals. These white papers: * Tell a compelling story * Properly articulate business challenges * Explain innovative technology-based solutions * Strategically address sales roadblocks." - all content provided by Hoffmanmarcom.com (See link below for examples of business white papers)

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Wiki User

16y ago

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