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The same thing that caused the predictions of catastrophe due to acid rain in the 80's, the hole in the ozone layer in the 90's' and what's causing the predictions of catastrophe caused by 'man-made' global warming now: It's newsworthy, therefore there's money in it - and the wilder the theories, the more newsworthy and therefore profitable, it becomes. By the time everyone realises it never actually came true, the scientists who predicted it have either retired or died.

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Q: What caused the 1970's ice age prediction?
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