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When information is processed, it is held for a very brief time (less than 1 minute) in working, or short-term, memory. If this information is rehearsed (mentally repeated), it is transferred to long-term memory

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14y ago

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What consideration is given to group influences on consumer behavior by marketers?

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Leads, Opt-in, Hyperlinks


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Why do marketers study consumer behavior?

Marketers study consumer behavior to understand why people make certain decisions when it comes to purchasing products or services. By understanding consumer behavior, marketers can tailor their strategies to better meet the needs and preferences of their target audience, ultimately leading to more successful marketing campaigns. This knowledge allows marketers to anticipate trends, create effective messaging, and build stronger relationships with customers.


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