Individuals employed in this aspect of marketing must have the leadership capability to move a product from obscurity to a national awareness in a relatively short period.
product/brand management, advertising, sales management, and consulting and marketing research
Dear, Protecting a brand's reputation is important when launching a new product or version update. It doesn't take time for a new product or brand to get negative feedback to filter through the Internet. This can certainly cause an unwanted effect, if on the second day of your product launch its reputation on the Internet has totally destroyed.
Decisions at the first level of product management involve the marketing mix for an individual brand/product. These decisions are the responsibility of a brand manager (sometimes called a product manager).
a project on marketing management of imaginary product
Niraj Dawar has written: 'Cultural universals in marketing' 'Determining the order and direction of multiple brand extensions' -- subject(s): Product management, Brand choice 'Impact of product-harm crises on brand equity'
Imprint an image along with the product's brand in the minds of people.
I say brand is a marketing objective but when brand recognition becomes strong the brand can become the product.
Some employment opportunities available in marketing are product/brand management, advertising, sales management, and consulting and marketing research.
People Magazine.
advertisement creates the brand awareness into the minds of the people, where you can develop a brand into their mind, which may results to buy that product by people.
Advertising increases product sales. When more people see advertisements, more people are inclined to try the product and become loyal to the brand.
Brand loyalty is when someone buys the same brand of product repeatedly. People who have brand loyalty have characteristics that include loyalty, trust, and commitment.