What has the author Scott Ward written?

Answer 1

Scott Ward has written:

'Student attitudes toward business and marketing institutions and practices' -- subject(s): Attitudes, Business, College students, Public opinion, Young consumers

'Children and promotion' -- subject(s): Television advertising, Television and children, Young consumers

'Consumer behavior: theoretical sources' -- subject(s): Consumer behavior, Consumers, Consumption (Economics)

'How children learn to buy' -- subject(s): Child consumers, Television advertising and children

'What research says about a proposed code on television advertising for children / Scott Ward' -- subject(s): Television advertising, Television and children

'Adolescent attitudes toward television advertising' -- subject(s): Television advertising, Television and youth

'Communication research and advertising practice' -- subject(s): Advertising, Communication

'Family influences on adolescent consumer behavior' -- subject(s): Young consumers