But while direct mail has advantages, it carries an expensive per-head price, is dependent on the appropriateness of the mailing list, and is resented by some customers, who consider it junk mail.
Werner Zahner has written: 'Directmail'
competitive advertising can be wastefull
The major disadvantage is the dependence on advertising revenues to function and make profit.
Blind people can't see it.
A disadvantage of television advertising is that it is time consuming and costly. It is difficult to change the message of the advertising as well as to track demographics and ad targets.
A disadvantage of privately owned media is that all money must be raised through advertising or individual donations.
Dependance on advertising revenues to function and make a profit
people in the business may not have any exp....
true E2020 expert
The advantage of television advertising is that it tends to stick in peoples minds and can reach a wide audience. The disadvantage is that it is extremely expensive.
There are a number of places one can find purchase mailing lists online. One can find them on websites such as 'Experian', 'DirectMail', 'Melissa Data' and 'Selectabae'.
One disadvantage of advertising is that it can sometimes perpetuate unrealistic or harmful beauty standards, leading to body image issues and low self-esteem in consumers, especially among young people. Additionally, advertising can be expensive for businesses, particularly small ones, and if not done effectively, it may not generate a positive return on investment. Finally, there is a risk of consumers becoming desensitized or resistant to advertising messages due to the overwhelming amount of advertisements they are exposed to daily.