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Alternative advertising is the same as guerrilla advertising. It's unconventional and unexpected.
It can be anything from street teams, to car wraps, to promotional exhibits, to postering blitzes. Basically, it can be anything you want it to be. There are no limits and many agencies create custom campaigns.
Nowadays, people like to take conventional advertising (TV, magazine, radio, out of home, newspaper, etc) and revamp them to create cool guerrilla marketing tactics.
Guerrilla advertising can also be called non-conventional advertising, guerrilla advertising, ambient advertising, and viral advertising.
check out these sites:
www.guerrillaadvertising.ca
www.mangomoose.ca
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∙ 15y ago
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What different types of advert are there?
There is above the line or mass advertising (tv, print, radio, newspaper, billboard). There is also below the line advertising (retail, coupons, direct mail, exhibitions) Then of course you have guerrilla advertising, also known as alternative advertising, ambient advertising, viral, or non-conventional. A lot of the time some advertising mixes above and below the line advertising. Today guerrilla advertising is becoming pretty popular. Check out www.guerrillaadvertising.ca for some cool examples.
How to monetize Google AdSense Alternative your site or blog?
Google AdSense alternative monetizes your site or blog with 7searchppc. you are looking for a complete AdSense replacement or just another complementary advertising option.
Does France use alternative medicine?
France does have a alternative health movement. It is not as strong in France because of the lack of influence of the pharmaceutical companies on their health. There is no pharmaceutical advertising, and you can see a doctor at any time of the day without cost.
What are 5 forms of advertising?
Internet Advertising Television Advertising Radio Advertising Print Advertising Outdoor Advertising Non-traditional Advertising. Product-Oriented Advertising Image Advertising Advocacy Advertising Public Service Advertising Direct Mail Advertising Display Advertising.
What is guerrilla advertising?
Explanation:Guerrilla advertising is all forms of non traditional methods of communication. They can be open and honest like environmentally friendly high impact street advertising, or subversive like Supermarkets pumping the smell of the fresh bread baking in the bakery to the front door to greet customers.Guerrilla advertising is exposure that is unconventional and unexpected. It can be anything from street teams in costume, abnormal promotional exhibits, to provocative street poster campaigns. Basically, it can be anything you want it to be, that is not used on a mass scale already. There are no limits to create custom campaigns.By its very nature when a Guerrilla advertising technique becomes popular and the public expect the message to be delivered, it will no longer be a guerrilla technique.Alternative Names:Guerrilla advertising can also be called unconventional advertising, alternative advertising, ambient advertising, Internet viral advertising, clean street advertising and reverse graffiti.Guerrilla Advertising, also known as; Gorilla Advertising and Guerilla Advertising.Guerrilla Advertising Agencies:With the growth of creative advertising, agencies have started to appear that offer a full service, supporting work with credible market research and all the reassurance offered by traditional advertising agencies. Taking the unknown factor out of running a unique campaign and giving a guarantee of the achievable result. With the advent of these new creative advertising agencies large multinationals such as Starbucks, Ikea and Adidas have used Guerrilla advertising techniques.The Difference Between Creative and Unique:Traditional communication channels such as TV, magazine, radio and newspaper ads can not be used to create a guerrilla advert, they are recognised by the public for their advertising motive. The main motivation for Guerrilla advertising is creativity and the public not expecting to hear, see or even smell an advertising message.
9 type of advertising?
# Business to Business Advertising (B to B) # Business to Comsumer Advertising (B to C) # Direct Response Advertising (DR) # General Awareness Advertising (GA) # Brand Development Advertising # Online Advertising # Print Advertising # TV/Radio Advertising # Press/PR # Promotional Advertising (This one is extra)
What has the author Alfred Eisenpreis written?
Alfred Eisenpreis has written: 'Print advertising for shopping centers' -- subject(s): Advertising, Advertising copy, Advertising media planning, Advertising, Magazine, Advertising, Newspaper, Magazine Advertising, Newspaper Advertising, Shopping centers
Difference between advertising and advertising campaign?
Advertising - is a hole notion. Advertising campain - is concrete actions for advertising and promoting company, idea, product, people etc. For example you have all advertising for milk. And you have advertising company "Got milk?"
i would like to know what you think about advertising IN-Mall with mupi thought the KSA?
People are generally to busy to pay attention to signs that are posted within the mall or on the outskirts. Handing out flyers would be a better alternative.
How does product advertising differ from institutional advertising under what conditions will they be used?
How does product advertising differ from institutional advertising under what conditions will they be used?How does product advertising differ from institutional advertising under what conditions will they be used?
What forms of advertising do companies use to target different types of people?
There are many forms of targeted advertising. Here are a few: Banner Advertising, Product, Outdoor, Email, online, or point-of-purchase advertising techniques can be used to target specific groups or individuals.
What is institutional advertising?
What is institutional advertising
