It helps you to make the consumers, customers, and public understand clearly about your products and your company.
Marketing communication plays a major role in influencing consumer purchases in new product categories.The informative role of marketing communication is likely to have a much larger effect with uninformed consumers than with consumers who are better informed.Communications include internal which reinforces company workforce ethics and objectives.
Consumers in marketing are the people who buy the products that are marketed and advertised. They are the target of all different types of marketing.
Marketing involves a variety of participants, including businesses, marketing professionals, and consumers. Businesses, from small startups to large corporations, engage in marketing to promote their products or services. Marketing professionals, such as marketers, advertisers, and social media managers, develop strategies to reach target audiences. Consumers play a crucial role by responding to marketing efforts and influencing trends through their preferences and purchasing behaviors.
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Subhash C. Mehta has written: 'Marketing' -- subject(s): Case studies, Marketing 'Indian consumers; studies and cases for marketing decisions' -- subject(s): Consumers, Management, Marketing
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Marketing helps individuals get what they need in life. If there was no marketing, consumers wouldn't know what was available.
The aim of the marketing effort is to satisfy the needs and wants of consumers
drugs
Consumers
Marketing gets the products information to the consumer. The better the marketing, the more people want the product. It benefits the shareholders who sell the product by attracting more consumers to buy it which puts more money into the company's hands. The only benefit to consumers is that they will see the marketing (tv, radio, billboards, internet, etc....) The downside to the customers is that they may have been talked into buying something that they didn't need.
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