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Customer satisfaction is a measure of how the products or services that are supplied by a company match up against the customer's expectations of that product or service. For example, if you purchase an item from a TV Commercial that guarantees customer satisfaction, it must be a product that matches your expectations of how good you think the product will be or how good it will perform. There's a customer satisfaction index for measuring these expectations closer.

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Q: What is meant by the term customer satisfaction?
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Related questions

What is meant by the term satisfaction guaranteed?

The term satisfaction guaranteed is one in the sense of that if the customer were to buy an item that the company would do everything in their power to make the customer happy. Some companies use it to mean a price match or return policy as well.


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In terms of customer satisfaction, Jet Airways is highly rated with five stars on a 1 to 5 scale. They are professional in every way.


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Customer Satisfaction reports are unique reports that specifically gauge a company's customer rating. IBM's website has a list of their customer satisfaction reports, as do many other businesses. The Company, Clarabridge, also offers customer satisfaction reports for select companies. Some websites also offer customer satisfaction surveys, which enable the individual to take part in the satisfaction guarantee process.


When was American Customer Satisfaction Index created?

American Customer Satisfaction Index was created in 1994.


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It simply means when the customers need are fulfilled and they are happy with your services, it means a customer is satisfied. Also we can say when customer expectations are fulfilled then it is defined as customer satisfaction


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Customer satisfaction is giving the customer something they expect and it makes them happy. Customer delight is giving the customer something they never expected but they value it highly once they have it.


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