Midas was never a greek god. He was a friend of Dionysus who was granted a wish. His name is the same in Roman and Greek mythology.
King Midas.
No, he was Greek.
It isn't, its using Midas as a metaphor for its customers saving/getting money.
Midas was not a god, he was a very greedy king who wished that thing he touched would turn to gold. Given that gold is not edible, he died of starvation.
The Midas. Touch. Greek.
Midas.
Midas
No, he was king of Lydia.
King Midas was the man with the golden touch.
Dionysus
King Midas