What is the cooling effect?

Answer 1

Being around coolness tends to make the uncool person seem more cool as long as they have the permission of the person who possess the coolness. If one tries to partake of the coolness without winning the faver of the one who possesses the coolness the opposite effect can happen, in fact if one persons coolness is stronger than that of another persons coolness the stronger coolness will prevail and can at times absorb the other coolness leaving the owner decidedly uncool. Coolness has the ability to infect several individuals at a time rendering them incapable of making even the slightest decision for themselves. When enough have been infected they as a group are called a " posse ", a word which when translated from apache means " seekers of coolness ". These individuals will never be able to possess coolness themselves but rather live vicariously through anothers. If enough time is spent away from the coolness an infected individual can regain at least some of their ability to think and reason but will forever be susseptable to its allure. I ate a redbull The effect of coolness: Basically the first answer, with a minor change: Instead of people being cooler while being around normally cool objects I.E. iPhone/Ferrari, if the person is trying to look cool, by showing it off, like at a party, showing the iPhone off to everyone, they look stupid, and uncool.