What is the difference between traditional marketing and internet marketing?

Answer 1

There are various differences between them as follows:

1) Traditional marketing promotes its product on television, papers, billboard, radio and more, this strategy spend much cost for the promotion running whereas internet marketing also carries a cost but there are online marketing strategies which are free.

2) Traditional marketing is more effective to target customers who are totally out of reach of the internet. People who are not connecting with internet on a daily basis like a senior citizen, illiterate, these are the targets for traditional marketing whereas internet marketing target people who mostly connect with internet like teenagers and businessman.

3) Traditional marketing takes much time to go from a concept to finished products and when it gives to the customer's hand, it's not given to customers simultaneously, whereas internet marketing also spend more time for developing concepts and create content, it can get into customers simultaneously.

4) It is difficult to track products in Traditional marketing, whereas it's easy in online marketing.

5) Products are tangible, customer can check products by touching them, whereas in internet marketing customer cannot check product by touching them, whereas in internet marketing, customer cannot check the product by touching it.

6) In Traditional marketing, customers can buy a product up to some time limit, whereas in internet marketing, customers shop 24*7.