The nature of consumer behavior is easy to understand. Consumers buy or eat what they want and what they value.
consumer knowledge
what are the important of consumer behaviour to the shopping
what is dimension of consumer behavior meaning
benefits of consumer behaviour
Describe the interrelationship between consumer behaviour and the marketing concept
explain the importance of consumer behaviour in marketing view?
according to me the behaviour changes with ones experience that is the age of a person. today the behaviour of consumer has changed due much awareness towards their buying behaviour changes.
Survey takers consider age, gender, education, income, geography, religion, and line of work among many other indicators.
Consumer behaviour is dynamic in nature, meaning, it keeps on changing. It is challenging to study a human mind as it is a big task.Coming to the scope of consumer behaviour, it has a vast scope. We include the whole world into it and for every product whether electronics, FMCG, consumer durables etc, we need to study consumers' mind.ANSWER:It focus on analyzing the behavior of the consumer in terms of demographic variables such as; psycho graphic, geographic, behavioral, needs-benefit, and other factors that needs to be be examined for marketing segmentation. It includes tracking segment's perceptions with regards to the various products in the market which will be used in formulating or enhancing the organization's marketing strategies.
to know how to deal with them and to have a continous business with them
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application of knowledge of consumer behaviour in marketing decision