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What unrelated diversification did ITC ltd do?
Indian tobacco Company Ltd has diversified into lifestyle products , food business, packaged industry
What are diversification?
Different diversification rates for two clades of animals.
What is supplemental diversification?
Different diversification rates for two clades of animals
What are Diversification Rates?
Different diversification rates for two clades of animals.
When is a company likely to choose related diversification and unrelated diversification?
Hell to the prof
What is related diversification?
Related diversification occurs when a company expands its existing products or markets.
What are the major advantage and disadvantage of concentric diversification?
what are the major advantage and disadvantage of concentric diversification?
Does Google apply unrelated diversification?
Google applies many different types of diversification.
When did Nepal start trade diversification?
5 years plan Nepal adopted trade diversification
What is agricultural diversification?
Agriculture diversification refer to the policy of a country to change the production of one major crop
Why did ITC enter into diversification?
In February 2001, the Government of India (GoI) announced a ban on advertising by cigarette companies and restrictions on the sale and consumption of tobacco products. The proposed Tobacco Products (Prohibition of Advertisement and Regulation) Bill 2001 prohibits smoking in public places and the sale of tobacco products to people under the age of 18. According to the Bill, no tobacco related business would be allowed to advertise in any type of media. Even surrogate advertising, like sponsoring sports and cultural events, by such companies was to be banned. International brands, however continued to advertise on satellite TV channels. Naturally, this put the domestic players at a disadvantage. To make matters worse, tobacco companies had already been badly affected by rising excise duties and competition from smuggled products. In fact, the number of cigarettes sold declined between 1997 and 2002, and major cigarette companies saw a decline in sales volumes. The declining sales of cigarettes, the proposed ban on advertising, the increasing anti-tobacco campaigns and the experience in developed countries seemed to suggest that tobacco would no longer be a profitable business in the future. Consequently, ITC decided to diversify into non tobacco businesses.
What is concentric diversification?
concentric diversification Type of diversification where a firm acquires or develops new products or services (closely related to its core business or technology) to enter one or more new markets.
