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lowering intellectual and cultural standards, appealing to emotions, and adopting popular, sometimes radical, causes

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In the nineteenth century, publishers turned to techniques such as cheaper production methods, serialized novels, and illustrated covers to appeal to the masses. They also used emerging technologies like steam presses to increase the speed and efficiency of printing. Additionally, they often marketed their books to a wider audience through book fairs, public readings, and subscription services.

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Q: What methods did publishers turn in the nineteenth century to appeal to the masses?
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