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Basically the same thing bigger business does. Entrepreneurs can do is a SWOT analysis;analyze the strengths, weaknesses, opportunities, and threats of the business, and match the finds against the internal and external driving forces that the business finds itself in. Then it is a matter of maximizing the businesses strengths and opportunities, while minimizing its weakness and threats. To do this, the entrepreneur must use all the informational resources available, as it pertains to its internal and external environment.

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16y ago

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