If you are conducting qualitative research you are attempting to discover the entire picture, it is used when it is necessary to find out the why and how of a phenomenon, including it's underlying factors.
Quantitative research, as opposed to qualitative, is the search for empirical, mathematical, data without regard to any information which cannot be quantified in a meaningful way.
Qualitative data is information that is not in numerical form.
Bob, what does qualitative mean? (Used it right there :))
Qualitative data is information that is not in numerical form.
1. Qualitative: this girl is tall. 2. Quantitative: this girl has 1,75 m.
qualitative = how good something is quantitative= how much of it there is
Qualitative observation deals with information that can be observed with our senses: sight, smell, touch, taste, and hearing.
The qualitative research method allowed us to gain a deep understanding of customers' preferences and motivations.
The measures can be either quantitative or qualitative, or a mixture of both.
a good sentence would be, what are you trying to do? petrify me?
what is a good topic sentence on sparta
Quantitative data is quantity - how much. Qualitative data is quality - is it good? what is it like?
Probably not, but since the sentence is incomplete, it is difficult to .