Levi Strauss, a Bavarian immigrant, traveled west from New York City to San Francisco, attracted like many others by the chance to strike it rich after the 1849 San Francisco Gold Rush. Strauss did not prospect for gold but instead opened a wholesale business selling textiles, ready-to-wear clothing, and miscellaneous items. One of his customers, Jacob Davis, approached him with a suggestion. Davis made pants with rivets at the points where seams joined, which made the pants less likely to rip apart. Davis suggested that he and Strauss form a business to patent this idea and manufacture pants. The patent was granted in 1873 and "Levis" were born.
This information is from the Levi Strauss Company website at levistrauss.com, so it is a reliable source that Levi Strauss was not the person who first came up with the idea of riveting pants at the stress points.
San Francisco.
the waltz
using cloth and food coloring and machinanery
For the California Gold Rush!!
Levi Strauss didn't invent pants/trousers as such. That general group of leg wear had been around for centuries at least. Levi Strauss is generally considered the inventor of the type of pants/trousers known as (blue) jeans.
Levi Strauss invented blue jeans
No, it is not correct to say that Levi Strauss invented blue jeans. Levi Strauss was a businessman who played a significant role in popularizing and commercializing blue jeans, but the garment itself was actually invented by Jacob Davis, a tailor who collaborated with Strauss to strengthen the garment with metal rivets.
In 1873 by Levi Strauss. Blue jeans that is
Jacob Davis and Levi Strauss in1873
In 1873 by Levi Strauss. Blue jeans that is.
Levi-Strauss sold their first pair of blue jeans for $6.00 worth of gold dust.
Levi Strauss.