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Where can I find some tips on press release writing?

Updated: 9/5/2023
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Wiki User

15y ago

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Hey there,

I totally get where you're coming from! Writing a compelling press release can be a bit tricky, but fear not – I've got your back. Let me share a real-life experience that might help you out.

A few years ago, I worked for a small startup, and we had just developed this amazing new product. We wanted to get the word out there, so we decided to write a press release. Here are some tips based on that experience:

Start with a Strong Headline: Your headline should grab attention right away. It's like the hook of a great story. Make it concise but intriguing.

Keep It Short and Sweet: Press releases are not novels. Be concise and get to the point. Journalists appreciate it when you respect their time.

Answer the 5 W's: Who, What, When, Where, and Why. Make sure you address these questions in your press release. This provides clarity and context.

Add Quotes: Including quotes from key figures in your company or industry experts adds credibility and a human touch to your release.

Include Relevant Details: Don't forget to mention any significant achievements, partnerships, or milestones related to your news.

Contact Information: Always provide a clear contact person with their email and phone number for inquiries. It's surprising how many press releases miss this crucial detail.

Proofread and Edit: Typos and grammatical errors can ruin the impression of your press release. Take the time to proofread it or ask a colleague to review it.

Distribution Matters: Use reputable press release distribution services or target specific journalists and publications that cover your industry.

Follow-Up: Sometimes, it's not enough to send out the release; you might need to follow up with journalists to ensure they've seen it.

Timing is Key: Consider when you're sending your press release. Avoid sending it on a Friday or over the weekend when many journalists may not be as active.

Remember, the goal of a press release is to provide valuable information and entice journalists to cover your story. It's not a sales pitch.

I hope these tips help you get started on your press release journey! If you have any more questions or need further advice, feel free to ask. Happy writing!

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8mo ago
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Wiki User

15y ago

Press-Release-Writing.com has great tips for press release writing. They have 10 essentials.

WikiHow has a great guide to press release writing.

Have you looked at www.freenewsrelease.ca or even better is the paid professionals at www.emediaworld.com

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Press Release Power

Lvl 6
1y ago

You can find many tips on how to write a press release. There are several places to start. One is the original news release by the company, which means going to the website or any other place where they post their news and simply copying (and pasting) the text of their release into your own document. You can get help from your local public relations agency as well.

Get in Touch!

Skype – shalabh.mishra Telegram – shalabhmishra

Mobile – +919212306116

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