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ADT has many competitors. The competition mainly comes in two forms:
1. Direct competition in the traditionally installed alarm industry, and
2. Competition from do-it-yourself security systems
The direct competitors are priced along the lines of ADT products and are mostly local alarm dealers that sell off contracts to ADT after installing your home system
Do-it-yourself security systems have been gaining market share quickly and quietly at the expense of the traditional alarm industry. The installations are now fast and effective, with companies such as SimpliSafe (www.simplisafe.com) reporting fifteen minute alarm installations from start to finish. The monthly monitoring is typically much lower for the same central station and the systems are always totally wireless.
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∙ 11y ago
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