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The ideal customer for saving money with a prepaid cell phone plan would be teenagers and young adults, because they don't have the credit or the income to have a contract and the ease and savings of a prepaid plan offers young people to add money to their account when it’s available to them. People without a lot of credit or people not wanting to be bind by a contract are also ideal customers for prepaid plans as they don’t have to worry about monthly obligations that they would have with a contract. Many Parents like the ability to add minutes when they want to on their children’s phones.

An ideal customer for saving with prepaid cellphone plans would an elderly man or woman, as they want to keep up with technology so that they can stay in touch with their children and/or grandchildren, yet they won't be using the phone enough to spend a lot on it.

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