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Because it displays the watch the best notice how it doesn't cover up any key features of the watch or the maker's logo.
Wiki User
∙ 14y ago
Setting watches to the same time in ads, typically 10:10, is aesthetically pleasing and symmetrical. It also ensures that the hands do not overlap, allowing the brand name and logo to be clearly visible. Additionally, this time position is similar to a smile, which is thought to have a positive psychological impact on viewers.
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