The public did not like it.
___________
A few reasons:
-It was blue (who would want to drink a soda that looks like window cleaner?)
-It didn't taste like Pepsi.
-It was dyed with Blue No. 1, a coloring agent that was thought to cause cancer
Despite all these things, Pepsi projected millions of dollars in sales, using the success of Mountain Dew Code Red as an example. In reality, Pepsi Blue only lasted about 1 year in stores before it was pulled from shelves.
Pepsi blue failed due to the target market who was this soda really for. The target market must have been children because no adult would want to drink a blue soda. Reminds me of that soda called Big Red although this soda was one of my favorites growing up.
Pepsi Blue was created in 2002.
Pepsi blue
Blue
The box to the left is blue. My jeans are blue. The cap on my Pepsi is blue. Dorothy's dress is blue.
Turns to red.
Yes
This is not an insider answer. I have been comparing the dark blue color on a can of pepsi to the pantone color guide, and the two colors that most reseble that dark blue are Pantone 541 C and Pantone 302 C.
Pepsi Blue
Pepsi Cola
Yes, it is in the true blue job awards
Pepsi-Cola was invented by a young pharmacist named Caleb Bradham in 1898. Originally called "Brad's Drink," the beverage was first marketed as a digestive aid and energy booster. It was renamed Pepsi-Cola because of its pepsin and kola nut content.
Probably nowhere, but ask at the link below.