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It is very important to have an aims because it provide a focus for the Business, to see what they are trying to aim for, an aim highlights key areas of development and achievement.

Objectives are more specific than aims they are broken down so that they are easier to achieve.

An objective is a sub goal. It is a short-term, step within a period of time that is moving toward achieving a long-term goal.

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Q: Why is it important to set aims and objectives in a business?
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Businesses need to set aims and objectives because without aims and objectives there is no meaning to the business. Aims and objectives give meaning to success of planning, directing, staffing, organizations and controlling.


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