A product's packaging communicates many things, from what the product can do for your customers to your company's values. Some would argue that the packaging is as important as the product itself because it's a crucial marketing and communication tool for your business.
The packaging should be attractive to get the buyers attention. It should allow the amount of the product to be purchased at one time to be just the right amount for the preference of the buyer. It should keep the product fresh and intact. It should have all information a buyer might want to know about the product.
When a customer walks into some shopping center and look at the products, the first physical interaction with the product is its packaging. Packaging is what the consumer sees, feels, reads and handles. Whether the consumer realizes it or whether the impact is simply subconscious, packaging makes a difference in determining what gets noticed on the shelf and ultimately purchased. The package becomes an extension of the product itself.
Packaging plays an important role as a medium in the marketing mix, in promotion campaigns, as a pricing criterion, in defining the character of new products, as a setter of trends and as an instrument to create brand identity and shelf impact in all product groups.
Packging is important to make goods reacg safely, for advitisement purposes and to prevent germs from entry into the food, further, packaging is mportant because it helps get commodities well stored.
The packaging is very important for every product and there are main reasons
1-To prevent the product from being damaged
2- To keep the product fresh
3- Advertising of the product
4- To inform the customer what is contained in the package and all other necessary information
5- Bigger packaging makes a tiny product more visible, therefore better possibility of a purchase
6- Slick packaging is a quick attention grabber
Wholesale packaging is usually less decorative and uses less material. For that reason, a wholesale package is usually cheaper to buy that a retail package.
There are many reason... including advertising (the shop might have their logo on the side of the packaging) - or privacy (customers might not want other people to know what they've bought.
The definition of returnable packaging is (something) capable of being returned or brought back, whereas expendable packaging means (something that is) able to be abandoned. Products that are discarded are often associated with a lower cost, and that is true with packaging.
Controlled Vacuum Packaging
Some examples of packaging systems include Shrink Packaging, Automatic Palletizing and Automatic Case Erectors. You can get more information about these packaging systems at the Packaging Systems website.
Tinplate Packaging Market
project, packaging and planning
Packaging worker
Packaging Research is nothing but a Researching on packaging Market. In this include to invite new technologies for the packaging. From these New Technology we can get more safe for the products.
Key Packaging Co. is well known for their clamshell packaging. Also, National Packaging, Inc. has a good selection of clamshell packaging, and can be trusted for reliability.
Clamshell packaging can be bought from QPC Packing Supplies, Quality Packaging Canada, Formco Plastics, James Packaging, Bell Plastiform industries and Dordon.
THE MAIN REASON FOR this type of packaging is the ease in which to count them (especially when they are "controlled meds") and also less confusion for people to take them. Each one is numbered and there is less chance that you forget if you took your pill or not. It makes quality control and counting of the meds much easier.