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Discretionary income, not personal income or disposable income, would be the greatest interest to marketers.

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Q: Would personal income disposable income or discretionary income be of the greatest interest to marketers?
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What is Attention Interest Desire Action?

meaning of interest and desire


How does integrated marketing communication differ from traditional advertising and promotion and what are some of the reasons more marketers are taking an IMC perspective to their advertising and PR?

Integrated marketing communications uses all communication channels for marketing its message; it is a holistic approach to marketing communication. It aims to ensure consistency of message and the complementary use of media. The concept includes online and offline marketing channels, whereas, traditional would only utilize advertising messages. Marketers are taking an IMC perspective due to the new World dynamic. Consumers have a much more digital attitude, multi tasking through different Medias all day long. The IMC business strategy process recognizes a number of relevant audiences external and internal promoting the company for its employees as well as customers prospects, suppliers, investors, interest groups, and the general public through different channels.


What is interest free pricing?

Interest free pricing is where the consumer has to have approved credit in order to participate because you pay over time. It is where you do not pay interest on the purchase if you pay cash.


How does the business buying process differ from the consumer buying process?

The business market is comprised of organizations that, in some form, are involved in the manufacturer, distribution or support of products or services sold or otherwise provided to other organizations. The amount of purchasing undertaken in the business market easily dwarfs the total spending by consumers. Because the business market is so large it draws the interest of millions of companies worldwide that market exclusively to business customers. For these marketers understanding how businesses make purchase decisions is critical to their organizations' marketing efforts.


What tactics does an interest group use to persuade?

Propaganda

Related questions

Interest rates on credit cards and other loans are .?

a category of discretionary income


Actinides are of greatest interest because?

Radioactive


What part of the atom of greatest biological interest?

the electron


Which of the following bonds has the greatest interest rate price risk?

There is no bond specified. Probably the one with the greatest maturity.


What are some of the major factors affecting the supply of loanable funds?

depends on five factors: the real interest rate, the household’s disposable income, the household’s expected future income, wealth, and default risk. A household increases its saving if the real interest rate increases, its disposable income increases, its expected future income decreases, its wealth decreases, or if default risk decreases.


What components of operating expenses experience the greatest fluctuations?

interest rate


What measure of profitability is probably of greatest interest to the investing public?

roe


Which value in an anova table is of greatest interest?

Usually the F-statistic.


What are the advantages of paying cash for a new car?

If you have enough disposable income with which to pay for a new car with cash, then do it. The advantages are in not having to pay any interest on a loan.


What is discretionary profit?

Discretoinary profits, including obvious adjustments such as profit shareing, must be able to cover vaolatile interest adn provide sufficient cash generation to cover long-term need.


How can low inflation be achieved?

Low inflation can be achieved by increasing interest rates to tempt people to save more and also by increasing taxes to reduce peoples disposable income.


Which interest groups have the greatest influence on the policymaking process in Texas?

Business intrests