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A career in advertising can be fun and interesting, and it might even pay well. Landing a job in advertising is far from easy, and in many cases a college degree will be required. But for someone with a bachelor's degree and a creative flair, advertising can be the perfect fit. A college student may seek an internship with a television station or an advertising agency to get a leg up after graduation. In the field, the work is challenging and unique.
Most advertising jobs are agency jobs. Entry level jobs in advertising agencies include media planner, media traffic, copywriter, illustrator, public relations, and account executive. Management jobs include director of advertising, director of public Relations, and production manager. Many people first starting out in advertising start as account executive. The account executive is responsible for overall account management. The account executive will establish and assess a customer's advertising needs and communicate those to other departments in the agency. The public relations executive is responsible for measuring public perception of products and services and designing programs to create and modify public opinion. The media planner coordinates delivery of an advertising message to buyers and users. He or she establishes the proper mix of media, including television, radio, newspaper, and magazine. The traffic planner will arrange for scheduling of media use. The copywriter and illustrator are creative personnel who devise and implement text and images for advertising. Managers at various levels are generally expected to guide and administer staff functions. In some cases, managers are involved in creative efforts as well.
Skills required in advertising are a mixture of technical skills and people skills. Creative personnel must have ability in the area of activity. Training may be expected, but ability and output will be more valuable. Throughout the field of advertising, communication skills are of paramount importance. Presentations and communication with clients are commonplace in advertising, and communication skills will be measured and evaluated. Advertising is a very competitive field at all levels. There are generally many more applicants for entry level jobs than there are positions available, and candidates with internship experience will almost always be preferred. Later on in the profession, competition wanes and experience takes precedence, but competition for top positions remains fierce. Most advertising wok is done in a partnership or team environment, and the ability to function on a team is highly valued.
Salaries in advertising vary across a wide range. Pay at the entry level is likely to be fairly low, whereas senior managers often earn in excess of $150,000 per year, although that may be only after twenty years of experience. A new account executive in the first year of employment at most agencies is likely to earn around $28,000 per year. This is the starting pay range for most jobs in advertising. After a year, the account executive might expect to earn $35,000 to $40,000 per year. The public relations account executive will be at or near the same level. Copywriters and illustrators are also at approximately the same level. An account supervisor, responsible for more than one account, should expect to earn more than $50,000 per year. The media planner will start normally at around $30,000 per year, but may reach $50,000 per year after a few years. Some advertising jobs pay very high salaries, but competition for such jobs is fierce, and they may only be attainable with years of experience.
What else can I help you with?
How do I get a job in advertising?
Some helpful tips can be found from experts on how to start a career in the advertising field. Some of those include taking any job at an advertising agency and work your way up, or contacting radio and TV stations for jobs writing commercials. Others suggestions are getting a job in sales to help pave the way to a job in advertising, or coming up with what are called SPEC ADS, which is your own version of a published ad that you think is an improvement over the published ad.
What are the steps to take to apply for an advertising job?
To apply for an advertising job you first need to compile your resume. Have your resume reviewed by peers or better, a workforce or professional write. Then look for online job posting or in the newspaper for an advertising job you can submit your resume to.
What's a good place to perform an advertising job search online?
A good place to perform an advertising job search is a web search, job hunt, Monster, Career Builder and Jobs at home. You can find advertising on all of these.
Where can one seek a job in Advertising?
One can seek a job in Advertising by landing an internship at an advertising company. Also you might want to try freelance. Try contacting a local radio station.
Where can I find out how to get a job in advertising?
The best place to get a job in the advertising branch would be to read some branch-related magazines. Maybe also local advertising business could be checked for open positions.
How useful is an advertising degree?
A degree in advertising is extremely useful if you want to get a job in this area. However, getting such a specific qualification may damage your career if you decide that you would rather work in general marketing, business or some other area.
How do I begin to learn about getting a advertising degree?
http://www.degree.com/business/advertising-degree The above website is particularly helpful towards your question and should answer what you need about getting an advertising degree.
What are the job opportunities in the advertising industry?
There are many job opportunities in the advertising industry. Some of these jobs include advertising designer, photographer, copy editor and sales. Check with the employment office at a local college for more information.
How do you advertise a job?
advertising a job requires knowing what the job is and how to do that job. you put out flyers,commercials, or list it in the classifieds. that's how you advertise a job.
What training is needed for a job in video advertising?
Good training for video advertising would be management of the camera, simple film making techniques and some equipment handling. These would be adequate things to be required when wanting a job in video advertising.
What are the qualification for a Google advertising job?
Google has two different divisions in their advertising departments. They are Advertising Sales and Online Sales and Operations groups. Both are professional organizations that identify their customers needs. Qualification for a job with Google Advertising would great customer service, an outside of the box thinker.
Describe your ideal job in advertising and corporate communications?
Describing your ideal job in advertising and corporate communications may be asked. Include the ability to be creative within the guidelines of the customer.
