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The penetration pricing is more likely to raise the business unit's operating profit in the long run because it does not spend heavily on promotion.

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Q: Why is penetration pricing more likely than skim pricing to raise a company's or a business unit's operating profit in the long run?
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Should the aspect of expense and time be considered in creativity projects?

If one wishes to make money doing creative projects, then time and expense should be considered. Operating a craft business is just like operating any other business when it comes to calculation of profits and pricing.


Should aspects of expense and time be considered in creativity projects?

If one wishes to make money doing creative projects, then time and expense should be considered. Operating a craft business is just like operating any other business when it comes to calculation of profits and pricing.


What do you mean by transfer pricing?

transfer pricing is in the case of transferred with in the organisation the pricing of contribution for assets ,


What is conversion cost pricing?

Pricing is based on direct labor and overhead. Materials does not affect pricing. Example: Your customer provides materials used in production.


How does predatory pricing hurt competition?

Predatory Pricing hurts the competition because for smaller business places because a company like Walmart would buy something e.g. tires and they would buy the tires for 50 bucks and sell them for 40 so they're losing money but then for lets say a tire store who sells them for 60-65 dollars, nobody's going to go to their store and they're going to go out of business, afterwards Walmart raises their prices to 70 or more as they started a monopoly in that area.Predatory pricing hurts competition by forcing its competitors to drop out of the market, and prevents new competitors from going into the market. But the predator loses money each time it drives an endless series of rivals out of business.

Related questions

Why is penetration pricing more likely than skim pricing to raise a companys or a business units operating profit in the long run?

When pricing a new product, a company or business unit can follow a marketing strategy of skim pricing or penetration pricing. For new product pioneers, skim pricing offers the opportunity to skim the cream from the top of the demand curve while the product is novel and competitors are few. Penetration pricing offers the pioneer the opportunity to utilize the experience curve to gain market share and dominate the industry. Skim pricing is purely a short-term phenomenon and is used to gain high profits quickly in order to pay for expensive R&D and marketing costs before new entrants engage in price competition. It therefore cannot be used to raise long term operating profits unless the firm follows a differentiation strategy of continually entering markets early through exceptional R&D and exiting before the heavy-hitting late movers like IBM or Procter & Gamble force margins down.


What is penetration pricing strategy?

Penetration pricing strategy is an approach in business many companies use when they want to gain more customers in a particular market. Typically, businesses will reduce their prices in order to attract more customers.


What pricing strategies Timex utilizes?

penetration pricing strategies


Why is penetration pricing more likely than skim pricing to raise a company's or business units operating profit in the long run?

When pricing a new product, a company or business unit can follow a marketing strategy of skim pricing or penetration pricing. For new product pioneers, skim pricing offers the opportunity to skim the cream from the top of the demand curve while the product is novel and competitors are few. Penetration pricing offers the pioneer the opportunity to utilize the experience curve to gain market share and dominate the industry. Skim pricing is purely a short-term phenomenon and is used to gain high profits quickly in order to pay for expensive R&D and marketing costs before new entrants engage in price competition. It therefore cannot be used to raise long term operating profits unless the firm follows a differentiation strategy of continually entering markets early through exceptional R&D and exiting before the heavy-hitting late movers like IBM or Procter & Gamble force margins down.


What is Market Penetration Pricing?

Market penetration pricing is a pricing strategy that many companies use to enter a competitive market. Market penetration pricing is usually very low and coupled with consumer incentives to gather market share. This method if done on a massive scale can cause falling costs industry wide thus allowing further penetration by further allowing the reduction of introductory prices.


Who uses penetration pricing?

Penetration pricing is mainly used by Supermarkets, to attract more customers into their stores. However, this strategy is now being used by small retailers too.


Market Penetration Pricing?

Market penetration pricing is a strategy that is employed by most companies when introducing a new product in the market. The price is usually lower so as to appeal to consumers.


Difference between skimming pricing and penetration pricing?

skimming pricing is for new or innovative product, the price at the begining is high and customers are not price sensitive. penetration pricing set a low price at the begining to gain a mass market, and the price will rise later. The customers are price sensitive.


Should the aspect of expense and time be considered in creativity projects?

If one wishes to make money doing creative projects, then time and expense should be considered. Operating a craft business is just like operating any other business when it comes to calculation of profits and pricing.


What two marketing strategies depend on price?

Penetration pricing and coupons


What are the advantages and disadvantages of penetration pricing?

Some advantages of penetration pricing would be obtaining a large share of the market so that they dominate the market. Disadvantages would be not making a profit at all in the beginning stages.


What is penetration-pricing strategy?

Penetration-pricing strategy is used to build market share by obtaining profits from repeat sales. Occasionally, high sales volume allows sellers to further reduce prices.