What is easy jet strategy?

Answer 1

EasyJet's strategy focuses on offering low-cost, point-to-point air travel while maintaining operational efficiency. The airline emphasizes a no-frills service model, enabling it to keep fares competitive. Additionally, EasyJet invests in technology and digital platforms to enhance customer experience and streamline operations. Sustainability initiatives are also increasingly part of its strategy, aiming to reduce carbon emissions and improve environmental performance.