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Using an internal change agent can lead to resistance from employees who may view them as part of the existing system, potentially undermining their credibility. Conversely, an external change agent might lack a deep understanding of the organization's culture and dynamics, leading to misalignment in change initiatives. Both scenarios can result in ineffective communication and implementation of change, ultimately hindering the desired outcomes. Balancing the strengths and weaknesses of each type of change agent is crucial for successful organizational transformation.

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2mo ago

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