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It's all about ratings. TV networks in the US are commercial; they rely on advertising to support them. That means they live and die by ratings. If they get good ratings (lots of viewers), they can then charge sponsors more money for running their advertisements. So, networks will feature programs they know will get a lot of viewers. Like it or not (and many TV critics do not like it), features like "Shark Week" draw large numbers of viewers. Perhaps people like to be scared, perhaps they are fascinated by sharks, but as long as Shark Week keeps bringing in lots of viewers, you will continue to see it on the Discovery Channel (and you will also continue to see critics wondering why Discovery keeps doing it).

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11y ago

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