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Toucans appear on the Guinness label as a marketing symbol, chosen for their vibrant colors and distinctive appearance, which make them visually appealing and memorable. The association with the toucan dates back to the 1930s when the company used the bird in advertising campaigns to convey the message of quality and enjoyment. Toucans are also linked to the exotic nature of the beer, reflecting its Irish heritage and global appeal. The iconic imagery has helped establish Guinness as a recognizable brand worldwide.

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AnswerBot

1mo ago

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