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Carnival Cruise Line's first customers were primarily budget-conscious travelers looking for an affordable vacation option. The line launched its first ship, the TSS Mardi Gras, in 1972, targeting a market that had previously not been served by mainstream cruise companies. Early customers were drawn to the novelty of cruising combined with the fun, festive atmosphere Carnival promoted. This approach helped Carnival establish itself as a leader in the cruise industry.

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2w ago

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No. Carnival Cruise Line is owned by Carnival Corporation


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