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Mass media functions as both a social service and a business. As a social service, it plays a crucial role in informing the public, promoting civic engagement, and providing a platform for diverse voices. However, it also operates as a business, generating revenue through advertising, subscriptions, and sponsorships. This dual role can sometimes lead to conflicts between public interest and profit motives.

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What are types of mass media communication in mass communication?

Types of mass media communication in mass communication include print media (such as newspapers and magazines), broadcast media (including television and radio), digital media (websites, social media, and podcasts), and outdoor media (billboards and posters). Each type serves to disseminate information, entertain, or advertise to large audiences, often shaping public opinion and culture. These mediums can reach diverse demographics and can be tailored to specific audiences through targeted content.


4 normative theory of mass communication?

1. authoritarian (controlled media) 2. libertarian (free media) 3. soviet (communist) 4. social responsibility


When was Mass Media Inc. created?

Mass Media Inc. was created in 198#.


The role of Information Technology in mass communication?

In this century, we cannot imagine the world without Information technology as well as mass communication. widely dispersed people are getting the Information and news by mass media. Information technology may helps media to be modernize. People are now able to know the things happening in different countries via social media too. Like, Facebook, Online News Sites of Different media have been created under Information Technology.


What are the different fields in mass communication?

Mass communication encompasses various fields, including journalism, advertising, public relations, broadcasting, and digital media. Each field focuses on different methods of disseminating information, whether through news reporting, promotional content, or social media platforms. Additionally, academic disciplines like media studies and communication theory examine the effects and implications of mass media on society. Overall, these fields work together to shape public perception and culture.

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What are the factors are making traditional mass media business models obsolete?

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What has the author Gareth Locksley written?

Gareth Locksley has written: '1992, the European Commission and telecommunications' 'The media and development' -- subject(s): Business incubators, Economic aspects of Mass media, Mass media, Social aspects of Mass media 'The EEC telecommunications industry' -- subject(s): Telecommunication


What has the author Dorothy Forbes written?

Dorothy Forbes has written: 'Meet the media' -- subject(s): Mass media, Social aspects, Social aspects of Mass media


What has the author Floranel Rosario-Braid written?

Floranel Rosario-Braid has written: 'Social responsibility in communication media' -- subject(s): Mass media, Social aspects, Social aspects of Mass media


What has the author Eliezer Alfandari written?

Eliezer Alfandari has written: 'Mediite i vlastta' -- subject(s): Freedom of speech, Mass media, Mass media policy, Social aspects, Social aspects of Mass media


What has the author Rosa Giannetta Trevico written?

Rosa Giannetta Trevico has written: 'L' era dei mass media' -- subject(s): History, Mass media, Social aspects, Social aspects of Mass media


What has the author Henriette Christrup written?

Henriette Christrup has written: '\\' -- subject(s): Communication, Mass media, Social aspects, Social aspects of Communication, Social aspects of Mass media


What has the author Charles Robert Wright written?

Charles Robert Wright has written: 'Mass communication' -- subject(s): Communication, Mass media, Social aspects, Social aspects of Communication, Social aspects of Mass media


What has the author Anthony Piepe written?

Anthony Piepe has written: 'Knowledge and social order' -- subject(s): Sociology of Knowledge 'Mass media and cultural relationships' -- subject(s): Mass media, Social aspects of Mass media


What has the author Mathias Spohr written?

Mathias Spohr has written: 'Das gemeinsame Mass' -- subject(s): Communication, Mass media, Philosophy, Social aspects, Social aspects of Mass media


With which social media platform does Mass Relevance partner with?

The social media platform that Mass Relevance partners with is Twitter, which is the second best and most used social networking site in the US, after Facebook.


What has the author Uta Russmann written?

Uta Russmann has written: 'Agenda Setting und Internet' -- subject(s): Communication, History, Mass media, Online social networks, Political aspects, Political aspects of Mass media, Social aspects, Social aspects of Mass media