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Continue Learning about Communications

What is the difference between an advertisement and commercial?

An advertisement refers to any kind of public announcement (billboards, television ads, etc.). When used in the context of advertising, a commercial refers only to advertising done on radio or television. All commercials are advertising, but not all advertising is a commercial.


What is sideways communication?

means communication across departments in an organisation. Communication methods include staff clubs and social events, classified house journal ads, staff news columns in newsletters


What is the best definition of spamming?

Spamming refers to the practice of sending unsolicited, irrelevant, or repetitive messages, typically via email or online platforms, often for commercial purposes. It can also extend to unnecessary posts or comments in forums and social media. The primary goal of spamming is usually to promote products or services, but it can also disrupt communication and clutter digital spaces.


Why is the monitoring of social media considered a CBIS?

CBIS stands for Computer-based Information System Social media sites like Facebook, Twitter, and Myspace are in the business of utilizing the information users enter to select targeted ads for your page or to inform companies when certain keywords are used in an update, tweet, of post. That is the price you pay for using them.


What is the difference between an advertisement and a commercial?

An advertisement is a broader term that encompasses any promotional message designed to inform or persuade consumers about a product, service, or brand, and can appear in various formats such as print, online, or broadcast media. A commercial specifically refers to advertisements that are broadcast on television or radio. While all commercials are advertisements, not all advertisements are commercials, as they can also include billboards, print ads, and digital banners.