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What three ways does the media influence consumer behavior?
Advertising: Media can shape consumer behavior through advertisements that promote products or services, creating desire and influencing purchasing decisions. Social influence: Media can influence consumer behavior by shaping social norms and values, leading individuals to align their purchasing choices with trends or recommendations from influencers. Information dissemination: Media can inform consumers about new products, trends, or issues, impacting their preferences and decisions when making purchases.
How does advertising fit within the marketing mix?
Advertising fits within the marketing mix in various ways. Marketing is simply creating awareness of a product or a service with the intention of convincing the consumer to buy. Advertising is the best ways to create awareness.
What is consumer production?
Consumer production is the creating of something to be consumed by someone. It is a process in which the product is being created.
Creating a focal point by placing different values together?
Creating a focal point by placing different values together is contrast.
What forces are creating the global market for consumer goods?
GREED
What are the ways of securing consumer protection?
there are various ways and means of protecting the consumerms
What values must be considered when creating scale for each axis?
The range of values in the data to be plotted.
Distinguish Lifestyle of consumer and nonconsumer?
There are many ways to distinguish the lifestyle of a consumer and a nonconsumer. You can for example look at preferences.
Which describes one of the ways that culture influences consumer goods?
Culture influences consumer goods by shaping preferences, values, and behaviors. For example, different cultural norms and beliefs can impact the design, packaging, and marketing strategies of products to align with the target audience's cultural values and traditions. Additionally, cultural influences can drive trends and demand for specific products based on cultural significance or symbolism.
What are the main benefits that a company selling fast moving consumer goods could derive by creating a website?
explain the main benefit that a company selling fast-moving consumer goods could derive by creating a website
What is brand identification?
Brand identification is generally defined as creating a brand with positive consumer benefits, resulting in consumer loyalty and repeat purchasing.
Effect of advertising on consumer behaviour?
-Often leads the consumer to impulse buying -advertising creating an artificial demand above the individual's basic needs
