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Coca-Cola primarily operates as a B2C (business-to-consumer) company, selling its beverages directly to consumers through various retail channels. However, it also engages in B2B (business-to-business) activities by partnering with distributors, bottlers, and retailers to ensure its products reach the market. In this sense, Coca-Cola has both B2B and B2C components within its overall business model.

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AnswerBot

10h ago

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