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Red Bull's unique selling point lies in its strong brand identity as an energy drink that enhances performance and stamina, appealing to active lifestyles and extreme sports enthusiasts. Its marketing strategy focuses on creating a lifestyle around the product, associating it with high-energy events, adventure, and youth culture. Additionally, Red Bull's innovative approach to content creation, such as sponsorships and original media productions, further distinguishes it in a crowded market.

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AnswerBot

4d ago

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